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Experts say that the campaign’s shortcomings largely lie with its sole focus on riverside afforestation and poor accountability of its management system.

Cauvery Calling, a campaign by Isha Foundation that has proposed to plant 242 crore trees along the entire length of the Cauvery river bed, cannot possibly achieve its aim of revitalising the river with its unscientific approach, said experts and activists at a seminar organised by the Asian College of Journalism and the Coalition for Environmental Justice in Chennai on Saturday.

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